mobile internet
GSMA’s ‘Wholesale Applications Community’ gives strength in numbers..
Yesterday I happened across a radio show discussing one of the major headlines from the first day of this weeks moster Mobile World Congress trade show. Intended as an antidote to the bemoaned mobile application fragmentation environment, the ‘Wholesale Applications Community’, is described in the GSMA’s release as ‘an ecosystem for the development and distribution [...]
GSMA, comscore & Mobile Media Metrics
London’s BFI IMAX was yesterday’s impressive setting for the GSMA’s launch of Mobile Media Metrics (MMM). Giant faces on the UK’s largest cinema screen told us – in a suitably well produced video – how revolutionary MMM is, how mobile is now like the internet was ten years ago (which it feels like we’ve been [...]
Mobile apps Vs browsers
I want to go further with mobile than messaging: do I do a mobile application or a mobile internet site? It’s a debate with some mighty strong legs and finding an entirely objective line can be tricky as those with a vehement line tend to have a fairly transparent vested interest. So it was at [...]
Vodafone's new homescreen
Last Monday The Mirror’s technology website ran a review of Vodafone’s new software designed specifically for two Nokia devices. They dubbed it a reskinning of the native Nokia interface with quicker and more intuitive links to get users online. One press gives access to phone functions such as messaging, and a calendar; one press opens [...]
The MDA's "Monetising the mobile internet" – a day of insights
London’s Royal Statistical Society hosted the MDA event, “Monetising the mobile internet in tough times” on Monday 8th June, sponsored by the DCKTN. I’ve tried to illustrate the key highlights here, but please feel free to correct me if I’ve misrepresented anyone or anything. This was originally posted over at my MDA blog, and all [...]
Respect to 3UK, for listening & acting
Listening well to your consumers can seem like a forgotten art, especially amongst the best known high street brands. It’s about the messages they send out, how they present themselves, what they’re saying and what they’re doing. Yes. But it’s about efficiently listening and reacting to the consumers they depend on as well. 3UK know [...]
Vodafone's mobile internet redefinition: what does it mean?
Vodafone’s latest redefinition of the mobile internet experience has left me perplexed, hence many question marks – for which I’ll apologise now. Sorry. The main headline claims a new generation of mobile internet applications will be stimulated by providing developers with a “single point of access” to reach Voda’s *global* customer base. It’s closely followed [...]
