Mobile age verification being something of a casual hobby horse of mine, it was with interest that I read a Mobile Marketer column by Shira Simmonds, President of a mobile marketing company, and a Mom. Her column discusses first-hand ideas about how to effectively and legitimately market to children and tweens on their mobiles, a [...]
Apple’s new blanket rejection of adult content in mobile applications, (apart from Playboy’s), again brings home the sorry state of age verification on mobile devices.
The UK’s mobile operators have updated their Code of Practice for the self regulation of mobile content services under the umbrella body, the Mobile Broadband Group (MBG). The group, which represents O2, Orange, T-Mobile, Virgin Mobile, Vodafone and 3, periodically publishes its own Code of Practice independent of regulators, Ofcom or PhonepayPlus. It does, however, [...]